Lithtex Printing Solutions

How to Choose a Domain Name that Drives Business

If your small business doesn’t have a website, it can be difficult to demonstrate credibility and gain consumers’ trust. The first step in building a profitable website for your business is choosing an impactful domain name to represent your brand.

Easy to set up and cost-effective, a domain name helps establish your company as credible and interest-worthy. Interested? Check out these five steps to choosing a domain name for your organization that will boost consumer engagement and drive traffic to your website.

1. Keep it simple.
When choosing a domain name, keep it as simple as possible. You want something easy to say and remember for potential customers. Most brands generally choose the name of their organization, but if your name is exceptionally long or intricate, you may want to simplify it.

Potential consumers should be able to look at your domain name and associate it with your business’s name, product or service. An easily recalled name helps people find your website and demonstrates a level of reliability and professionalism.

2. Avoid repeat letters.
Your domain name should not only be simple, but it should avoid repeating letters at the beginning and end of words. These types of small details are hard for clients to remember and bog your brand down in minuteness. Stay focused on the business brand ideal, while making the domain name as simple as possible for visitors.

3. Steer clear of numbers.
Numbers in a domain name create a confusing experience for viewers visiting your website. The question always remains: is the number spelled out or in numerical form? For numbers like two or four this gets especially complicated. 2? Two? Too? To? Do your best to avoid numbers entirely in your domain name and keep it simple for website visitors.

4. Choose a domain extension.
Now comes the challenging part: the domain extension. Should you choose .com? .org? .net? Many Americans are conditioned to use the .com extension out of habit when searching for a site online. Since its creation, .org remains the most credible domain extension for nonprofits. If your business has a linked foundation or nonprofit branch, this is also an option.

Registering multiple domain addresses under the same name and redirecting back to the same website ensures your business has a solid web presence. No matter how people search for your business, they will go to the right site. Search different domain extensions and decide whether or not registering multiple works for your company.

5. Register your web presence.
Once you’ve generated multiple possible domain names for your organization, begin the registration process. Domain names vary in price, depending upon the extension used and name availability. When researching costs and availability, remember investing in your web presence will only strengthen your business’s website, therefore increasing lead generation, consumer base and customer engagement.

When building your business site, a domain name integrates into creating a strong Internet presence. Stay ahead of the game with know-how by following these five easy steps for choosing a domain name which drives traffic to your site and sales. By hosting a website that represents your brand, your business will reach more consumers and grow its fiscal base.

Welcome to Lithtex Printing!

The art of printing is not in the press. Or fancy die cuts, or bindery, either. Instead, it’s using printing to make business happen. At Lithtex, printing is about more than just ink and paper - it’s about creating business solutions, and getting results.

Lithtex Printing Solutions was founded in 1973 in Beaverton, Oregon by Les Davis. Originally established as a quick-print shop, we quickly became known as a leading local resource for the fast-turnaround printing needs of local businesses.

Over the years our reputation for top-notch work grew, so did the company. As other printers struggled to compete in a changing marketplace, We acquired more equipment, employees and clients, to become among the largest local printing companies.

Lithtex has always been committed to keeping up with the latest printing technology. As the local business climate changed in the late 1990’s, client budgets tightened, demand for return on investment rose, and technology quickly advanced. Foreseeing a change in the printing needs of businesses large and small, Lithtex evolved by adding digital equipment to its extensive offset printing capabilities to support the emerging need for short-run quality printing—thereby establishing itself as the business-solution driven printing company.

In 2001, we expanded operations and built a 50,000 square foot state-of-the-art printing facility. Today, that facility is Lithtex’s headquarters for developing business solutions for its clients.

In 2010 we were rewarded Hillsboro's "Business of the Year" by the Hillsboro Chamber of Commerce. a recognition that we are extremely proud of.

Today, Lithtex continues to be a recognized leader of solution-oriented printing.

Enjoy your visit!

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Besides the many standard printing services we provide, we can also fulfill your promotional product needs as well.



Lithtex Printing Solutions
6770 NW Century Blvd Hillsboro, OR 97124
Main (503) 641-5367
info@lithtex.com info@lithtex.com